Park Smarter Mobile Application

Park Smarter is a mobile application I designed for IPS Group. It is a tool for residents and visitors of a city to easily find and pay for their parking from the convenience of their phone. We wanted to make sure that users were able to navigate the application easily, so I began the process with defining the goals and objectives of the application. From there, it was working backwards to determine the easiest path to reach that objective, while still maintaining a robust variety of other features and information.